Taylor Swift‘s Australian fans’ prayers were answered this morning when it was announced that even more tickets to her seven sold-out Sydney and Melbourne shows would be going on sale today.
That joy, for the majority of fans at least, was short-lived, with the extra Melbourne tickets – including the $65.90 restricted view tickets – selling out almost instantaneously.
By 2.35pm, 35 minutes after the limited Melbourne tickets went on sale, Ticketek had quietly updated its Swift ticket portal to reflect that the Melbourne allocation had been “exhausted”.
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But while this was happening, hopefuls were still stuck in the waiting room with no idea the tickets had been sold out already, unless they perused the #Ticketek hashtag on X (formerly Twitter).
At 2.54pm, Frontier Touring had confirmed the extra Melbourne tickets had been sold out.
“MELBOURNE UPDATE 💙All currently available release tickets are now exhausted,” Frontier Touring wrote on X.
“Please keep an eye on our socials for any updates throughout tour.”
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The limited amount of extra Sydney tickets are set to go on sale at taylorswift.ticketek.com.au from 4pm AEDT on Tuesday, February 13 until allocations are exhausted.
The odds have not been in Aussie Swift fans’ favour from the get-go, with more than four million people trying to buy tickets to The Eras Tour when they first went on sale in June 2023.
The unprecedented demand broke an Australian record in the process, but less than half of all hopefuls actually managed to snag a seat at the Accor Stadium and Melbourne Cricket Ground (MCG) concerts.
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Frontier Touring released a round of extra tickets for the first time in November 2023, with some 100,000 additional “partially obstructed view” seats going on sale for $79.99 for all seven shows.
Those “partially obstructed view” Sydney tickets sold out in just 82 minutes.
Click here for everything you need to know about Taylor Swift’s Australian tour shows before you go.
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How to get tickets to Taylor Swift’s Australian shows
Many fans who didn’t get tickets during the pre-sales, original general sale and subsequent extra sales have turned to ticket resales websites and online marketplaces in the hopes of securing a last-minute seat ahead of Swift’s shows, which kick off in Melbourne on Friday.
But experts have warned that Taylor Swift ticket scams are on the rise as her Eras Tour dates get closer and it’s costing Aussies thousands of dollars.
“This has been particularly prevalent in NSW and Victoria. We have received reports of tickets being sold on social media where accounts have been compromised by scammers,” a spokesperson for Scamwatch recently told 9honey.
They warned Swifties to be vigilant and avoid purchasing tickets outside of the official Ticketek Fan to Fan Marketplace, where Ticketek oversees legitimate ticket resales.
Click here for everything you need to know about how to safely purchase Taylor Swift re-sale tickets.
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How to access your tickets to Taylor Swift’s Australian shows
For those lucky enough to have come out of the great Ticketek war victorious, you’ll soon be needing those golden tickets handy to claim your seat in the stadium.
But there’s one thing thing Aussie ticketholders must do as soon as possible to ensure easy entry on the day, a spokesperson for Ticketek warns.
“The most important message is to make sure that fans download the Ticketek app and add their ticket to their Google or Apple Wallet ASAP,” the Ticketek spokesperson urges.
Click here for everything you need to know about how to access your Taylor Swift tickets.
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What stadium rules you need to know for Taylor Swift’s Australian shows
So you’ve bought the tickets, have them downloaded to your Google or Apple Wallets, have your costumes on and you’re on your way to the stadium – there are some rules you should know to make sure you’re actually let in.
Frontier Touring has announced that while friendship bracelets are allowed at the show, they must be worn on your arms.
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That means no carabiners or d-rings will be allowed to hold all the spare bracelets you may have made.
If you have space in your single allowed bag (which there are size requirements for), however, you will be allowed to bring spare bracelets inside.
Click here for all the stadium rules and set time information you need to know for Taylor Swift’s Australia shows.