We didn’t actually get to see a lot of Avenue Fighter 6 when it was revealed yesterday, however one factor we did get a take a look at was the sport’s emblem, and I didn’t suppose we may get to some extent the place followers are (rightly!) questioning a brand new recreation’s emblem within the absence of something extra substantial to complain about, however right here we’re.
Avenue Fighter isn’t simply one of the widespread online game sequence of all time, its logos have additionally been among the all-time greats, completely representing the setting and magnificence of the video games. That splashy, martial artsy font has turn into as iconic as any of the sequence’ characters, and as you’ll be able to see within the picture beneath, from the primary recreation’s launch in 1987 by way of to 2016’s Avenue Fighter V Capcom maintained a transparent sense of continuity, linking every new recreation to the final:
Now let’s check out Avenue Fighter 6 and…oh.
That lovely, combative font is gone, changed with one thing that appears like the brand of a studio that has been compelled right into a help position on Name of Obligation video games for the remainder of its life. The Roman numerals are gone too, with a primary “6″ there as a substitute. And the sport’s emblem itself is simply…a giant SF?
It appears to be like unhealthy. Dangerous like a espresso roaster that solely advertises on Instagram. Dangerous like an organization that makes low cost uniforms for social sports activities groups. Dangerous like, nicely:
However wait, it will get worse. As Ars Technica’s Aurich Lawson points out, not solely does the large “SF” a part of the brand seem like clipart, it appears to be like loads like a really particular piece of clipart, accessible for $80 on Adobe’s inventory web site:
Positive, there are a number of modifications made, like softer angles at some corners and a thinner border, however total they’re extremely comparable. Right here they’re side-by-side for comparability:
And if that doesn’t get the purpose throughout, right here’s an overlay, with Capcom’s emblem in white and the Adobe clipart in gray:
Yikes. Capcom, your revenue hit “document ranges” final 12 months, I believe you’ll be able to afford a do-over on this one.
