Juelz Santana appears like his early endorsement of streetwear model Supreme ought to have wound up being extra fruitful.
On an episode of the No Jumper podcast, Juelz and Jim Jones arrived to seek out host Adam 22 carrying the enduring 2006 Supreme shirt that options the 2 Dipset rappers additionally carrying Supreme.
As they mentioned how the shirt got here to be, Jim Jones defined that neither of them even knew in regards to the model till they have been contacted about posing for the shirts. Jones recalled being supplied $15,000 to drop every thing and pose for the shirts on the identical day.
He defined that he later realized that Supreme had a significantly better understanding of Dipset’s affect than the Harlem rappers themselves.
“I simply want we knew that issue of it,” Juelz Santana chimed in. “On the time we didn’t know that they usually have been allowed to capitalize on us. I don’t maintain no grudges, however I do suppose we must be a bit of bit extra… It’s not about cash for us or ‘Y’all owe us;’ if y’all wanna throw us one thing, you already know what it’s, we right here.”
At minimal, Juelz stated he felt the model ought to nonetheless be compensating them for popularizing Supreme within the Hip Hop area, including that he could be proud of simply receiving free garments from the model.
This isn’t the primary time Supreme’s perceived slight has been mentioned. In keeping with GQ, Jim Jones devoted an Instagram submit to his beef with the model again in 2018.
“They owe us piece of th [sic] firm,” Jones wrote on the time. “Rappers n my black folks had no thought wht Supreme was…they new who dipset was lol.”
The article goes on to level out, nonetheless, that Juelz Santana and Jim Jones received the identical remedy because the numerous different celebs who’ve been requested to pose for Supreme portraits through the years: a one time price with no residual compensation of any form.
In the meantime, Juelz Santana is again in his music bag in an enormous approach, a lot in order that he’s introduced a model new undertaking that he’ll be dropping subsequent month.
The Dipset rapper posted a video on Instagram final week exhibiting him sat behind a mixing console within the studio and smoking a blunt whereas a brand new music that includes A Boogie Wit Da Hoodie blares via the audio system within the background.
The observe, which finds the Bronx crooner interpolating 50 Cent’s “Many Males,” is about to reach this coming week, adopted by the total undertaking in December.
“FRIENDLY!!! Dropping Subsequent Week MOTION!! Mixtape Dropping Subsequent MONTH… Lets Go #ICFMF #WeInMotion #BackOutSide,” Juelz Santana wrote in his caption.