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Jason Momoa is aware of precisely what he is doing. On March 9, the actor and “Recreation of Thrones” alum promoted his new clothes collaboration by modeling the designs half bare on Instagram, as one does. Momoa’s video begins on a tame observe as he exhibits off a just-released lavender t-shirt bearing a triangle sample impressed by his tribal shark-teeth tattoos. “We bought all our new shirts in. We bought purple, we bought pink, we bought lavender, we bought black,” he says earlier than stepping again to disclose a pair of matching flip-flops . . . and the truth that he is completely pantsless.
On the underside, Momoa is barely sporting a conventional Hawaiian malo, which is just about a loincloth in entrance and a thong in again. He graciously affords followers a full rear look as he walks away from the digital camera and places his buns of metal on show. “We glance good!” he yells whereas shimmying into the gap. Now that, people, is what we name A+ advertising and marketing.
Momoa’s high and flip-flops are the newest releases from his collab with a mountain climbing gear model referred to as So iLL. Collectively they’ve additionally designed gadgets like socks, beanies, sneakers, sun shades, and velvet scrunchies (a nod to Momoa’s love of the hair accent). So iLL packages and ships many gadgets with out utilizing plastic, making it an on-brand partnership for Momoa, who beforehand launched his personal aluminum bottled water model, Mananalu.
It is protected to say So iLL reached a completely new viewers this week, because of Momoa’s cheeky promoting ways. His Instagram publish has been unsurprisingly flooded with thirsty feedback. One follower wrote, “There have been footwear??” whereas one other chimed in, “Is there a restrict to the quantity to instances we will watch this? Asking for a pal.” Fortunately, identical to in “Imply Ladies,” the restrict doesn’t exist.
Momoa is definitely not shy about flashing his derrière. In November, the “Aquaman” actor stripped all the way down to his Hawaiian malo on “Jimmy Kimmel Dwell,” baring his bottom in sluggish movement for the studio viewers. “I really do not even like sporting garments anymore,” he instructed the group. The hardly there garment was a go-to for Momoa as he ready for “Chief of Warfare,” an Apple TV+ collection set in Hawaii within the late 18th century. “I am in it daily. I put on it on a regular basis,” he mentioned.
Learn forward to admire Momoa’s newest internet-breaking Instagram publish and to buy just a few items from his So iLL clothes assortment as a private thanks for his providers.