Chuu is now not a member of the Okay-pop lady group LOONA, and the occasions surrounding the exit have raised eyebrows in Korea’s media and music trade.
BlockBerryCreative, the Okay-pop lady group’s label, introduced via LOONA’s on-line “fan cafe” on Friday that Chuu had been expelled and withdrawn from the 12-member outfit. The fan cafe put up is simply accessible to subscribers of the Korean web site, however native media extensively shared the information and assertion. Within the report, the company cited an investigation that discovered Chuu utilizing “violent language” and “misuse of energy towards workers” (as shared by translations from Soompi).
BlockBerryCreative and Chuu’s relationship has been a supply of concern amongst followers and vulnerable to media hypothesis previously yr.
Within the spring, rumors surfaced that Chuu took authorized motion in 2021 to chop elements of her unique contract with BlockBerryCreative. By summertime, the tales developed to Chuu becoming a member of a brand new administration label and establishing her personal company. BlockBerryCreative denied any administration modifications. Nonetheless, the 23-year-old didn’t take part in LOONA’s world tour that visited North America, Europe and Asia from August to October this yr or their latest Japanese single “Luminous.” Chuu has stayed busy, with many tv appearances, rising a YouTube channel, and releasing solo singles as LOONA’s most seen member.
Within the spring, Chuu was rumored to have taken authorized motion in 2021 to chop elements of her unique contract with BlockBerryCreative. By summertime, Chuu was caught up in rumors starting from her becoming a member of a brand new administration label to establishing an company all on her personal. BlockBerryCreative denied that she was transferring administration. Nonetheless, the 23-year-old didn’t participate in LOONA’s world tour that visited North America, Europe and Asia from August to October of this yr, or their latest Japanese single “Luminous.” Chuu has stayed busy, with many tv appearances, rising a YouTube channel and releasing solo singles as LOONA’s most seen member.
On Nov. 28, BlockBerryCreative adopted up with one other assertion saying that the expulsion was not in retaliation. The label mentioned it’s as much as the events concerned to share particular proof. It requested the media to chorus from speculative reporting, after noting articles that doubted BlockBerryCreative’s claims and intentions.
Billboard repeatedly reached out to a BlockBerryCreative consultant for remark because the tales unfolded. The rep confirmed Chuu’s elimination from LOONA and pointed to beforehand shared statements.
A number of Okay-pop stars and trade professionals have proven public assist for Chuu. Singer Sunmi posted a selfie of her with Chuu after the expulsion information dropped, whereas Korean music journalist Pleasure Park shared her recollections of Chuu and a signed LOONA album on her Twitter account. Kim Do Heon, one other Korean music critic, criticized BlockBerryCreative’s assertion through a Twitter post.
For her half, Chuu shared a brief assertion via an Instagram Story put up. On Monday, the star wrote that she was not contacted about nor does she know something in regards to the latest occasions. She shared that she would launch one other assertion quickly however instructed followers she hadn’t achieved something they might disapprove of.
One other report surfaced on Monday saying that 9 of the remaining 11 LOONA members (Heejin, Haseul, Yeojin, Kim Lip, Jinsoul, Choerry, Yves, Go Received and Olivia Hye) had been taking authorized motion to interrupt their contracts with BlockBerryCreative. The company dismissed the rumor. A BlockBerryCreative consultant instructed Billboard that the report is “groundless.”
LOONA (whose Korean title interprets to “Lady of the Month”) started their journey in 2016 with the bold plan of introducing every member along with her personal solo music and splinter items between the members earlier than all 12 members lastly got here collectively in August 2018 for the [+ +] EP. LOONA has since earned a number of entries on World Albums and even despatched their [12:00] album to the Billboard 200. The group hit No. 1 on World Digital Track Gross sales with their songs “365” and “Shake It” and in addition grew to become one of many few Okay-pop acts to enter the Pop Airplay chart with an English single, “Star.”
